Fly Away / Groom Away

“Naturally different.”

Launched in 1994, Fly Away® and Groom Away® are two of the most recognisable equestrian brands in the UK. Considered market-leaders in their respective fields, both the Fly Away® and Groom Away® award-winning product ranges are manufactured using only natural ingredients.

In 2015, Horseware® added both Fly Away® and Groom Away® to their range of products. Trusted by the British equestrian community for decades, the relaunch of Fly Away® and Groom Away® by Horseware® established a substantial global platform for both brands.

Fly Away® and Groom Away® products are some of Discount Equestrian’s bestselling!

Fly Away® products include Citronella Free Fly & Insect Repellent, Defleqt Fly & Midge Repellent, Defleqt Midge Away Cream, Defleqt Spray, Fly Free Zone Spray, Germ Away Body Wash, Germ Away Hard Surface Spray & Disinfectant, Max Strength Repellent Spray, Max Strength Roll-On, and more.

Groom Away® products include Colour Enhancing Shampoo, Event Grease, Every Day Coat Gloss, Foot Care Spray, Glitter Shimmer Spray, Illuminate, Natural Rejuvenate Body Wash, Rambo Conditioner, Rambo Rug Wash, Rambo V+ Rug Wash, Showing, Stain Away, Tick Away, Wound Cream, Anti-Bite Spray, Sun Protection Cream, Purple Spray, Minor Wound Cream, and more.

Fly Away is an established and trusted UK brand, manufacturing natural, safe and effective fly repellents for over 16 years and are considered one of the market leaders in this area.

During 2011 Fly Away launched Max Strength, the strongest Natural Fly Repellent on the market and the award winning Every Day Tangle Away under the Groom Away brand.

If you’d like to find out more about the Horseware® brand, you can visit their website here: https://www.horseware.com/our-story/